Campaigns for local production – Printed in Denmark or Norway
Both in Norway and Denmark, new logos promoting nationally printed materials have been launched recently.
The brand “Trykt i Norge” (Printed in Norway) has been around for a while, but was relaunched with a new website and film recently. The logo is promoted by the Norwegian Printing Federation and its members. See the film below.
In Denmark the campaign “Produceret i Danmark til Danmark” (Produced in Denmark to Denmark) has been launched by two local printers. The campaign is a result of frustration over more and more Danish printed material being produced abroad. The two printers are now inviting other Danish producing printers to join the initiative, according to printogmedier.dk.
Movie: Printed in Norway