Marknad
Two Sides: Changing tides in the book industry
Physical books are driving the growth.
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Marknad·1 min läsning
Heidelberg with success in Denmark
Heidelberger Druckmachinen AG has gone through a turbulent year, but there are some lights in the tunnel i.e. in Denmark. This according to Danish news letter Print og Medier. Heidelberg Denmark has during 2020, despite the Corona outbreak, sold five new offset presses in Denmark. “Several years hav
Heidelberger Druckmachinen AG has gone through a turbulent year, but there are some lights in the tunnel i.e. in Denmark. This according to Danish news letter Print og Medier.
Heidelberg Denmark has during 2020, despite the Corona outbreak, sold five new offset presses in Denmark.
“Several years have gone in Denmark without any major investments in new print capacity. The major printing houses have now realized that in order to survive in this business they must have state-of-the-art print capacity,” says Jens Cronval, head of Heidelberg Denmark/Sweden.
Cronval is also optimistic when it comes to the Swedish market, which has a tendency to swing opposite of the Danish market.
“The Swedish market has been rather quiet over the last months. We believe they will wake up now and invest,” says Cronval.
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Is the printed door drop still valid?
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Report: Young People Want to Read More Books
New Report on Reading Habits: Printed Books Dominate, but Lack of Time Keeps Swedes from Reading More, Two Sides reports. According to Branschkoll.se, a new report reveals that while printed books remain the most popular format, over half of Swedes cite lack of time as the main reason they don’t rea
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