Swedish Åtta45 changes name
“It is about solving needs.”

The Swedish firm Åtta45 has acquired a vast number of companies in recent years, and last year they merged with Malmö-based Exakta and GBGT Box in Gothenburg. With this acquisition, their turnover is around one billion Swedish kronor.
Now, the group is changing its name—perhaps to mark the beginning of their next chapter?
The new name is Multiply . A new website is set to launch at multiplysolutions.se in March 2026.
On their website, they state: “Bringing together Sweden’s most innovative players in print, media, and packaging is not about size. It is about solving needs.”
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